Why Networking is Important for Food Truckers
Most people think running a food truck is very different compared to other jobs. But are they right? Sure, in some ways. Most people don’t exactly spend the entire day making food in a truck. But that’s where the differences end.
At the end of the day, running a food truck is a business. And like any other business, there are certain things you have to do if you want to see sales. And what are these “certain” things?
If you said networking, you’re right. If you want to increase food truck sales, you need to network.
Networking? Why Bother?
Okay, networking. Got it. Now how exactly will talking to other food truckers lead to more sales?
Directly? It wont. But indirectly? That’s where the good stuff is. Those other truckers? They have gone through the exact same problems you have.
Not just the same problems, but problems you didn’t even realize you had. And these problems have given those same owners a truck-load of experience. So if you want more sales, you need to get out there and probe their trucker-brains for information.
And how do you build up your food truck networks? Well, you have to find those other food truckers first.
Social Media: Not Just For Fun
The easiest – and fastest – way is finding other food truck owners through social media. Places like Facebook, Instagram and Twitter make it easy to find other like-minded people.
You’ll be able to ask questions and get answers from other food truckers. Social networks enable you to share your experiences and for others to share theirs. This sharing of information makes it easy to get the answers you need. Answers you might not even know you need.
If you’re lucky, you might even find a mentor.
Social media isn’t the only place to network. Or the best. For that you need to look at where the leaders in the industry are.
Where The Industry Leaders Gather
Industry leaders are at the top for a reason. Their massive amount of experience combined with their skill gives them a perspective that normal people do not have. And the best way to see this perspective is go to conferences.
At food truck conferences, you’ll be able to meet with vendors and other like-mined people. And unlike with social media, it’s a lot easier to find someone whose just as serious about his business as you are.
And who knows, you might just find that one piece of advice that’ll get you to the next level.
Being a food truck owner isn’t easy – and it’s not always like other jobs either. But when you get out there and meet other people, you’re well on your way to being a food trucker networking master.
So get yourself out there and start networking.